Within any travel network, lettering plays several key roles. It can be used alone, or with other visual elements as part of the identification of a company or service, but it can aalso serve to guide people around the station themselves.
(signs, lettering in the environment, Phil Baines & Catherine Dixon, Laurence King Publishing,2003)
also looking at the physical of the station to understand what type of lighting, materials and surrounding context for example retails and cafe', how effected with the sign. These are important for signage design.
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